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1 international brand
марк. международная марка (торговая марка, используемая в нескольких странах мира)Syn:See: -
2 international brand
Парфюмерия: международная торговая марка -
3 international brand
English-Russian perfumery & beauty care dictionary > international brand
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4 international brand policy
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5 (international) brand policy
Патенты: политика в продвижении брэнда (на мировом рынке)Универсальный англо-русский словарь > (international) brand policy
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6 international brand policy
Универсальный англо-русский словарь > international brand policy
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7 brand policy
= international brand policy политика в продвижении брэнда (на мировом рынке) -
8 brand
1. сущ.1) марк. торговая марка, товарный знак (определенное название, знак (символ) или дизайн продукта, которые отличают его от конкурента и помогают потребителю находить этот продукт в магазинах)Syn:brand name 2), brand mark 2)See:barnacle brand, blanket brand, competing brand, controlled brand, corporate brand, dealer brand, dealer's brand, distributor brand, distributor's brand, distributor's house brand, domestic brand, elite brand, established brand, familiar brand, family brand, flagship brand, flanker brand, generic brand, gift brand, global brand, good ordinary brand, high-status brand, house brand, household brand, individual brand, internal brand, international brand, local brand, major brand, manufacturer's brand, mature brand, megabrand, middleman brand, name brand, national brand, own brand, own-label brand, packer's brand, private brand, product brand, regional brand, regular brand, store brand, top brand, top-of-mind brand, top-selling brand, trend brand, unadvertised brand, wholesaler brand, brand acceptance, brand advantage, brand advertising, brand allegiance, brand association, brand assortment, brand attitude, brand attributes а), brand awareness, brand beliefs, brand cannibalization, brand category, brand choice, brand communications, brand comparison, brand competition, brand competitor, brand consciousness, brand conviction, brand development, brand differentiation, brand domination, brand equity, brand essence, brand establishment, brand exposure, brand extension, brand familiarity, brand family, brand franchise, brand harvesting, brand identification, brand identity, brand image, brand insistence, brand instability, brand label, brand leader, brand leverage, brand leveraging, brand licensing, brand life cycle, brand logo, brand logo type, brand loyalty, brand map, brand mark1&2, brand monopoly, brand name 1. а), brand perception, brand personality, brand position, brand positioning, brand power, brand preference, brand profile, brand proliferation, brand protection, brand rating, brand recall, brand recognition, brand reinforcement, brand repositioning, brand revitalisation, brand revival, brand rivalry, brand selection, brand sensitivity, brand share, brand soul, brand sponsor, brand strategy, brand switcher, brand switching, brand tag, brand transference, brand value, brand X, battle of the brands, brand of goods, brand of merchandise, brand potential index, family of brands, Brand Names Education Foundation, Brand Names Foundation, Brand Protection Group, trademark, mark 1), 2)2) марк. бренд (хорошо известная торговая марка или знаменитый производитель, которые значительно способствуют реализации продуктов; может употребляться в переносном смысле по отношению к людям, идеям и т. п.)See:elite brand, flanker brand, gift brand, regular brand, top-selling brand, brand attributes б), brand management, brand manager, brand marketing, brand plan, brand policy, brand producer, brand products, brand promoter, brand team3) общ. клеймоSee:, brand mark 3)2. гл.1) общ. ставить клеймо [марку\]2) с.-х. клеймить; таврить ( животное)3) торг. маркировать ( товар)See:
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"брэнд", марка, тип, сорт: название или символ товара или услуги, которые отличают их от товаров и услуг конкурентов; см. trademark.* * *наименование, символ, знак, дизайн или их комбинации как средство идентификации товара-----1. сорт, качество2. торговая марка -
9 brand
1. n головня, головешка2. n выжженное клеймо; тавроalteration of brand — вытравление клейма, тавра
3. n фабричная марка; фабричное клеймо4. n ист. выжженное клеймо у преступника5. n клеймо, печать позора6. n сорт, качество, марка7. n поэт. факел8. n поэт. меч9. n бот. ржавчинный или головнёвый гриб10. n бот. головня вонючая11. v выжигать; ставить клеймо12. v оставлять отпечаток в памяти13. v выделять, накладывать отпечаток14. v клеймитьСинонимический ряд:1. class (noun) class; kind; variety2. live coal (noun) coal; ember; live coal; spark; torch3. mark of ownership (noun) cauterization; mark of ownership; mark of the branding iron; owner's mark; owner's sign; range brand; watermark4. stigma (noun) bar sinister; black eye; blemish; blot; blur; odium; onus; slur; spot; stain; stigma5. trademark (noun) brand name; earmark; emblem; label; logo; logotype; mark; name; seal; sign; trade mark; trademark6. besmirch (verb) besmirch; blemish; discredit; taint7. label (verb) identify; label; tag8. mark (verb) blaze; emblazon; imprint; mark; mark indelibly; stamp9. stigmatise (verb) stigmatise -
10 brand policy
марк. брендовая [марочная, товарно-знаковая\] политика (совокупность действий, применяемых при создании и развитии марки; осуществляется посредством различных стратегий: стратегия марочного роста, корпоративный брендинг, брендинг товарной линии, индивидуальный брендинг и др.)international brand policy — международная товарно-знаковая политика ( меры по продвижению бренда на мировом рынке)
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11 international
прил.1) общ. международный; интернациональный (связанный с двумя или более странами, относящийся к нескольким странам, происходящий при участии нескольких стран или их представителей)international peace — международный мир, мир во всем мире
Syn:See:International Accounting Standards, international adjudication, international administration, international administrative law, international affairs, international agency, international agreement, international arbitrage, international arbitration, International Baccalaureate, International Bank Account Number, international bill of exchange, international bond, international borrowing and lending, international business, international business administration, international capital flows, international cartel, international commerce, international commercial arbitration, international commercial law, international commodity agreement, international commodity body, international company, International Comparison Program, international competition, international competitive bidding, international competitiveness, international competitor, International Conference on Financing for Development, international contract, international cooperation, international copyright, international corporation, international credit, International Data Base, international dealer, international debt, international deficit, international delinquency, international department, International Depositary Receipt, International Depository Receipt, international development bank, international diplomacy, international distortion, international diversification, international division, international division of factors, international division of labour, international divorce, international economics, international equity, international equity fund, international exchange ratio, international extradition, international factor movements, international factoring, international finance, international finance subsidiary, international financial institution, international financial system, international firm, international fund, international institution, international investment, international investment position, international investor, international jurist, international labour migration, international law, international leasing, international legal capacity, international liquidity, international load line, international macroeconomics, international management, international market, international marketer, international marketing, international marketing environment, international microeconomics, international migration, international monetary arrangement, international monetary cooperation, international monetary economics, international monetary order, international monetary reform, international monetary reserves, international monetary system, international multimodal transport, international mutual fund, international name, international order, international organization, international payments, international policy coordination, international politics, international private law, international promissory note, international public law, international relations, international reserve currency, international reserve system, international reserves, international sale, international sales contract, international securities, International Securities Identification Number, international standard, International Standard Audiovisual Number, International Standards of Accounting and Reporting, International Standards on Auditing, international surplus, international technology transfer, international tender, international terrorism, international trade, international trademark, international trading company, international transportation, international travel, International Atomic Energy List, International Banking Act, International Bovine Meat Agreement, International Coffee Agreement, International Commercial Terms, International Dairy Arrangement, International Emergency Economic Powers Act, International Financial Reporting Standards, International Gold Pool, International Grains Agreement, International Industrial List, International Maritime Dangerous Goods Code, International Market Insight, International Merchandise Trade Statistics, International Munitions List, International Olive Oil Agreement, International Rules for the Interpretation of Trade Terms, International Safety Management Code, International Standard Classification of Occupations, International Standard Industrial Classification of all Economic Activities, International Sugar Agreement, International Traffic in Arms Regulations, International Wheat Agreement, International Accounting Standards Board, International Accounting Standards Committee, International Accreditation Forum, International Actuarial Association, International Advertising Association, International Air Transport Association, International Anticounterfeiting Coalition, International Association for Feminist Economics, International Association for Financial Planning, International Association for Insurance Law, International Association for Research in Income and Wealth, International Association for the Protection of Industrial Property, International Association for the Protection of Intellectual Property, International Association for the Study of Insurance Economics, International Association of Administrative Professionals, International Association of Book-keepers, International Association of Classification Societies, International Association of Financial Executives Institutes, International Association of Insurance Supervisors, International Association of Mutual Insurance Companies, International Association of Political Science, International Atomic Energy Agency, International Auditing and Assurance Standards Board, International Auditing Practices Committee, International Bank for Reconstruction and Development, International Banking Facility, International Broadcasting Bureau, International Bureau for the Protection of Intellectual Property, International Centre for Settlement of Investment Disputes, International Chamber of Commerce, International Civil Aviation Organization, International Cocoa Organization, International Coffee Organization, International Confederation of Free Trade Unions, International Congress of Accountants, International Congress of Actuaries, International Convention for Safe Containers, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, 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for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Conference on Financing for Development, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations, International Convention for the Protection of Performers, Producers of Phonograms and Broadcasting Organizations2) общ. международный (распространенный, действующий за пределами национальных границ)See:
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international settlements межгосударственные расчеты, осуществляемые центральными банками. -
12 international trademark
Англо-русский экономический словарь > international trademark
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13 International
1. n Интернационал2. n участник международных спортивных состязаний3. n международное состязание4. n профсоюз, имеющий первичные организации более чем в одной стране5. a международный, интернациональныйinternational peace — международный мир, мир во всём мире
international salute — «салют нации»
Синонимический ряд:universal (adj.) catholic; cosmopolitan; general; generalised; generalized; global; transcontinental; universal; widely accepted; worldly; worldwideАнтонимический ряд: -
14 brand name
1. сущ.1) марк. название марки, марочное название (та часть бренда, которую можно произнести, напр., Нестле, Пепси и т. д.; состоит из букв, слов или цифр)Syn:word mark 1)2) марк. = brand 1),See:brand name advertising, brand name awareness, brand name recognition, blanket family name, generic name, household name, individual brand name, international name, single brand name, generic name2. прил.марк. известный, знаменитый ( о товаре или изделии с известным именем или торговой маркой)See:* * *торговая марка; торговое наименование; фирменное наименование; фабричная марка; товарный знак. . Словарь экономических терминов .* * * -
15 brand
v таврувати, ганьбити- to brand smbd. as an international criminal затаврувати когось як міжнародного злочинця -
16 brand
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17 brand policy
1) Реклама: товарно-знаковая политика2) Патенты: (international) политика в продвижении брэнда (на мировом рынке) -
18 brand as an international criminal
Дипломатический термин: заклеймить (кого-л.) как между народного преступникаУниверсальный англо-русский словарь > brand as an international criminal
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19 brand as an international criminal
заклеймить (кого-л.) как между народного преступникаАнгло-русский дипломатический словарь > brand as an international criminal
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20 global brand
марк. глобальный бренд (марка товара, известного и продаваемого на мировом рынке)Our task is to position Panasonic as our main global brand in order to strengthen brand competitiveness worldwide. — Наша задача в том, чтобы позиционировать "Панасоник" как свой главный глобальный бренд для усиления конкурентоспособности на мировом рынке.
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См. также в других словарях:
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